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Vintage 1981 B&G Wine Ad: Playboy Magazine Archive Art | The Record
1981|Alcohol
CLASS A
Suzuki GS-550L "The Performer" (Four Powerful Reasons)
Category|Automotive
Year|1981
Rarity Class|CLASS A
Archive Views|161
Heritage AdvertisementsAutomotive/AutomotiveMotorcyclesSuzukiSuzuki GS-550L "The Performer" (Four Powerful Reasons)
Medium/FormatMagazine Ad
Ad Content TypeProduct Showcase
Last updated: 19 Apr 2026
Historical Context
The 4-Cylinder Mid-Size King
"Four powerful reasons why it's so popular."
A bold advertisement from 1981 introducing the Suzuki GS-550L. At a time when most mid-size bikes were twins, Suzuki changed the game by dropping a potent 4-stroke DOHC inline-four engine into the 550 class. This ad highlights that "big bike performance" alongside the classic American cruiser styling: pull-back bars, a plush stepped saddle, and chopped pipes. It’s the bike that proved you didn't need a 1000cc monster to rule the road.
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Video by: Mike The Bike
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